The new Curragh opened its doors for the general public for the first time today. A new era for Irish (flat) racing. A monstrous project in the making for the last four years, associated with a price tag of around €80 million – it’s better be a success!
Whether it’s going to be a long-term success with crowds embracing the new facilities beyond this opening day remains to be seen. Judged by the attendance today the word ‘promising’ may be on the lips of many, though.
I’ve been waiting for this moment for a good few years: finally back at the Curragh! Driving down the N7, get off at exit 12 and there it is, right in front of your eyes, the imposing new grand stand!
Upon arrival my first thought was: WOW! This is spectacular! Stunningly beautiful from an architectural point of view. I didn’t expect it to be that good. No way! After all, this is Ireland where these type of projects rarely go to plan. This project had its own little issues, but the outcome is magnificent – and that is what matters most.
What’s good? Great views from the parade ring. Plenty of space. Only short walks between parade ring, betting and the grand stand. First class elevated viewing for the regular racegoer from the stand itself. Everything is shiny, new and gives the impression of classiness.
Opportunity for improvement? Getting your hands on a coffee is a tricky adventure. Long ques for food and drink wherever you go. Maybe I missed them, but there were no mobile coffee vans like they used to exist at the old Curragh.
Food prices are not for the fainthearted. But that’s nothing new. Regular ticket prices are €20. A season ticket is €265 – that’s a whopping €90 more than when I bought one the last time in 2015, the year before construction began. This isn’t a cheap place.
I didn’t go racing at the Curragh during the construction years. I was – quite frankly – pissed off. Holding a season ticket for a number of years, I would have expected some concessions to existing members while racing continued at what was effectively a building site – a decision in itself I didn’t like. It showed a lack of regard for the general racegoer.
Whether the new Curragh will be able to attract on regular basis the sort of crowd that came through the turnstiles today for the more low profile days is a question the future will tell. I’m not so sure, unfortunately.
I hope it does, I really do. This new Curragh deserves it. It’s an amazing place to watch horse racing. It’s the perfect stadium for our equine heroes. Having been to many racecourses around the world I can honestly say the Curragh is right up there with the best.
Now they have to work on service for the general public, think about pricing and any further enhancements that could be made to the raceday experience in order to lure punters to the track more often.